Blog Posts

Work soon to begin on site for new Jaguar Land Rover dealership in Reading

Located off the A33 in Reading, with a site area of 17,550m2, this is our largest project with Jardine Motors Group to date. The new 18 car showroom will bring together the automotive brands of Jaguar and Land Rover, implementing the latest brand corporate identity.

The showroom will include a service drive-through on the east elevation. To the north, the new extended workshop is a reconfiguration and extension of the existing Land Rover building. This workshop will provide accommodation for both brands. 

Careful consideration of the construction phases will enable the business to remain operational during the works. When completed, the new facilities will improve the car owners’ experience whether it is buying a new vehicle, car servicing, or parts purchasing. We are delighted to start on site soon with Ashe Construction as the main contractor. The works are due for completion in mid-2017.

Jardine Motors Group are very excited about the development of a fantastic new ‘ARCH’ concept Jaguar Land Rover dealership in Reading. The project will allow us to represent the brand and serve our customers in a wonderful new facility. The new buildings will comprise a state of the art showroom and aftersales facilities bringing a whole new experience for both customers and staff.
— Stephen Pettyfer, Jardine Motors Group