JAGUAR LAND ROVER

At a time when the two brands are converging in to a single retail offering, SRA have worked with a number of retailer clients to implement the concept in various high profile locations. Using the principles established by the brand, we aim to ensure that each characteristic is represented in a way that is appropriate to the situation and to the client.

ARCH concept implementation

Since 2015 we have been involved with more than 40 projects around the UK, developing a range of sites with different clients. We are proud of each one of these and the positive impact that each project has had.

Projects have included new dealership developments for Cambria Automobiles in Swindon and Hatfield; both of which include extensive showroom and workshop facilities as part of new build schemes. Quality and operational efficiency were central to the client brief when developing each concept.

We have also worked with Inchcape to develop new build dealerships in Southampton and Guildford; the latter of which included a separate aftersales facility. Each project balances brand requirements with Inchcape’s clear understanding of what a successful dealership is for their business.

Other projects include new build schemes for Jardine Motors in Wolverhampton and Tonbridge, where two very different sites presented different challenges and opportunities. We worked hard with our client to maximise the potential of each, whilst ensuring operational efficiency and brand compliance.

We have also delivered a number of schemes for Marshall Motor Group in Cambridge, Ipswich and Lincoln, with continual refinement being an important aspect of these projects. Each project has built on the knowledge gained from earlier projects, to ensure that the best solutions are adopted. This is being furthered on the new build scheme we are currently developing in Cheltenham.

Flagship design in London

SRA worked with Sytner and Jaguar Land Rover on the development of their UK flagship statement site. As one of only seven sites globally, it showcases the Jaguar Land Rover brand in new and exciting ways, incorporating specialist retail spaces and enhanced customer facilities.

Working with Group 1, SRA delivered one of our most ambitious Jaguar Land Rover projects to date, situated on the North Circular road into Central London. We started working on a feasibility study to investigate the possibility of converting an existing unit into a dual brand showroom, which quickly turned into a full new-build project for a large scale dealership with associated workshop facilities. This project has recently been completed. The completed scheme is spread over 4 floors and maximises viewpoints from various levels to reinforce brand presence.